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Hawai‘i Takes Flight at Tokyo’s Haneda Airport for Its First-Ever Hawai‘i Pop-up
November 13, 2023

Fellows mentioned in this story: Meli James

From the Governor's Office News Release:

The Department of Business, Economic Development and Tourism (DBEDT) and Mana Up today announced the launch of a Hawai‘i-themed pop-up retail shop featuring Hawai‘i products at Tokyo’s Haneda Airport. Named the Aloha Market powered by Mana Up, the pop-up shop is set to open its doors on November 15, bringing a slice of Hawai‘i’s vibrant culture, natural beauty, and tropical flair to the gateway to Tokyo.

With an estimated 60,000 travelers and nontravelers passing through daily at Tokyo’s Haneda Airport departure area where the pop-up will be located, shoppers will have the chance to experience a hand-picked selection of products from Hawai‘i from more than 40 Hawai‘i-based companies including long-standing favorites like Hawaiian Host, Diamond Bakery, Honolulu Cookie Company, Kahala, Kauai Kookie and Leonard’s Bakery, while also offering up-and-coming brands like Ua Body, Nick Kuchar Art & Design and Komodo Hawai‘i, Kō Hana Rum, Noho Home and Maui Ku’ia Estate Chocolate will be making their debuts in Japan at the Aloha Market.  

The Aloha Market powered by Mana Up is a collaboration between JATCO (Japan Airport Terminal Co., Ltd.), the State of Hawai‘i, CPB Foundation, Ulupono Initiative and Mana Up. The Hawai‘i Tourism Authority and Hawai‘i Tourism Japan are also partners for this event.

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